I had the pleasure of working with the super-creative and popular Allison Josephs, Jew in the City, guiding her and her team in the re-design of her entire website. The Jew in the City strategy uses social media and the web as a tool to spread its message to the masses. However their previous website was outdated and not able to display their deep, rich and varied content in a clear and captivating way. I changed all of that. The website I designed for them has a modern look and feel and displays the rich content in a magazine-like format providing timely and usable news to their readers. The new site is absolutely beautiful, uncluttered and socially savvy and has helped Allison double her social media following and Search Engine Optimization.